Copywriter

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As the leading direct marketer of library and school supplies and furnishings, Demco’s catalogs, online presence, and emails reach millions of customers worldwide. The use of clear and succinct descriptions of our products and services, coupled with a strong branding message, aids our customers in selecting the Demco solution that best suits their needs.  

Demco is currently accepting resumes for a Copywriter who can deliver on-brand print and digital communications to our customers.  

As Demco’s Copywriter, your responsibilities will include:

  • Creating innovative product and benefit copy for a variety of mediums, including catalog and web, emails, banner ads, sales collateral, social posts, blog posts, and video scripts, in support of Demco’s marketing strategies and objectives
  • Working with functional areas to create benefit-driven copy, clarify requests, and keep projects moving forward within scheduled deadlines
  • Developing compelling, high-quality copy under tight deadlines that clearly communicates Demco’s product offerings, positions Demco as an industry leader, and supports all brand segments and channels
  • Ensuring client objectives are being met while producing inspiring concepts
  • Proofreading content and editing as appropriate based on copy standards and guidelines 

Skills and Abilities

  • Knowledge of catalog, web, retail, and social media writing conventions
  • Exceptional writing skills and demonstrated ability to write accurately, clearly, and persuasively; engage the reader; and produce on-brand marketing copy
  • Ability to manage multiple projects simultaneously while maintaining close communication with clients 
  • Ability to deliver a range of concepts to be created for each project, field questions about the creative concept, assimilate feedback, and then work to deliver a strategically sound final piece 
  • A thorough understanding of grammar, punctuation, and proofreading symbols and knowledge of SEO best practices
  • Self-motivation, a sound work ethic, a positive attitude, and a desire to have fun at work

In addition to a 4-year degree in English, communications, or marketing, the ideal candidate will have 1 to 2 years of experience in direct-mail and web copywriting in support of product merchandising.  

Candidates with prior experience in library or educational products or environments are encouraged to apply. Interviewees will be asked to share portfolios with examples of creative integrated marketing communication work.  

In exchange for your communication brilliance, Demco offers a competitive salary along with a wide variety of family-friendly benefits. These include options for health, dental, vision, and life insurances; short-term and long-term disability coverage; paid time off; eight paid holidays; and 401(k) and profit sharing plans. We also commit to your personal growth through tuition reimbursement, assistance in community giving, health and wellness reimbursements, scholarships for dependent children, and much more. Join our team and find out why our average length of service is over 10 years.

Location: Madison, WI
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